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The ultimate in content repurposing.
This is where things can get exciting with your book as a podcast as opposed to (or in addition to) an audiobook.
MK Williams is a wealth of information when it comes to selling more books more easily through libraries. Did you catch that? Sell more...
If you have a podcast, you have some, well, power, authority, credibility. Just like if you have a book, you instantly have some leverage...