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There is magic in the spoken word. Because our voice is unique it holds an energy, a vibration, and the listener can sense that. Think about the term being on the same wavelength. Through the vibration, the story the author is telling becomes very lively and creates a deep emotional connection with the listener.
Maybe I just lived in the city too long but I can't get enough of the birds. "You'd think I live in the bird...
If you have a podcast, you have some, well, power, authority, credibility. Just like if you have a book, you instantly have some leverage...
Don't know where to price your audiobooks? Here you go.